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Upcoming Events

Monday
Mar312014

April 17 Luncheon: 9 Marketing Lessons Learned from Gay Games 9

The Gay Games is headed to Cleveland+Akron this summer for its ninth quadrennial event. Gay Games 9 has a relatively small budget, limited resources and a diverse audience with big goals. Sound familiar? At IABC’s April 17 educational program you can go behind the scenes with Ann Gynn, director of marketing & communications for the event. Learn what's being done to get the word out, what has worked (and what hasn't) as well as how the event will have an impact far beyond this August. Walk away with a few lessons that may help your business or nonprofit.

 Networking and lunch begin at 11:30am, and the panel discussion runs from noon – 1:30pm. The program will be held on the second floor of the Cleveland State University School of Business, 1860 E 18th St. #220, Cleveland, OH 44114. The cost, which includes your choice of boxed lunch, will be $10 for IABC members, students, and professionals-in-transition, and $15 for non-members. Register today.

Parking includes on-street meters, surface lots nearby, and RTA lines that stop near the business school

Tuesday
Apr152014

IABC “Shaken Not Stirred” Networking Event: A Communicators Path to Mobile, with Brian Stein of Pervasive Path

Join us for our first networking and topical program event of the year, all about mobile lessons for communicators, with guest presenter Brian Stein, managing director of mobile consultancy Pervasive Path. This “Shaken Not Stirred” mixer will be Tuesday, April 29 from 5:00 – 7:30 pm at the Bier Markt - Speakeasy, Ohio City. Cost is free. Cash bar.

Brian will discuss the importance of Mobile as part of a communications and marketing strategy, as well as the top 5 things a communicator should consider as they venture into the mobile space. Ask your mobile questions with a short Q&A following the presentation.

Brian knows mobile. He founded Pervasive Path Consulting three years ago to help companies make the most out of mobile technology. Brian has helped Fortune 1000 clients envision, plan for, implement and launch mobile solutions for customer engagement and commerce, field service, mobile supply chain, and business process enablement. In addition to his work at Pervasive Path, Brian is the promoter of the popular Mobile Monday Cleveland events, and Brian teaches a course on Mobile and Digital Strategy at Kent State University’s School of Digital Science, and a course on Mobile Banking Opportunity at the University of Wisconsin’s Graduate School of Banking.

 

Register today! See you on Tuesday, April 29th.